We are happy to announce a great success to raising a ton of money that will be given back to wildlife and conservation through this drawing. Thanks for everyone’s support and participation and congratulations to the winners. We gave over 70 different products accounting for $30,000 in value.

Oakley has partnered with King’s Camo and released three of its most popular sport performance eyewear styles (Straight Jacket, Radar Jacket and Flak Jacket Sunglasses) in King’s signature camouflage patterns, including the King’s Desert and King’s Woodland Shadow Camo patterns.

These styles are releasing just in time for the fall hunting season. Retailing between $155 and $190, these sunglasses will be available at outdoor/sportsman retailers as well as via Oakley.com.

The styles releasing are as follows:

Oakley Radar Pitch in King’s Desert Camo w/ VR28 lens – (Buy Now)

Oakley Radar Pitch in King’s Woodland Camo w/VR28 lens – (Buy Now)

Oakley Straight Jacket in King’s Desert Camo w/ Bronze Polarized lens – (Buy Now)

Oakley Straight Jacket in King’s Woodland Camo w/Bronze Polarized lens – (Buy Now)

Oakley Flak Jacket XLJ in King’s Desert Camo w/ VR28 Black Iridium lens – (Buy Now)

Oakley Flak Jacket XLJ in King’s Woodland Camo w/VR28 Black Iridium lens – (Buy Now)

The assets of King’s Outdoor World and King’s Outdoor Ventures have been acquired and a new company has been formed – King’s Shadow Camo, LLC.

Focusing on the revolutionary camouflage patterns that have separated King’s from the competition, King’s Shadow Camo is moving forward and will sell off the remaining inventory it acquired from King’s Outdoor World through 2009 and will launch a brand new line for 2010.

Most importantly, we want you to know about our change in contact information – especially for our valued dealers. Please make note of our new corporate office location and phone numbers.

King’s Shadow Camo, LLC
1099 West South Jordan Pkwy
South Jordan, UT 84095

801-432-2099 Office
801-495-3415 Fax

Look for more exciting announcements from King’s in the future and we thank everyone for being such great customers.

Fayette, UT- April 6, 2009 – The hunting industry’s premier custom rifle maker with their carbon barrels, Christensen Arms, has purchased Hunting Illustrated Magazine.

Known for cutting edge technology in the rifle industry, Christensen Arms is also home to their award winning Christensen Outdoors TV program currently on the Pursuit and Sportsman Channel. “Bringing on Hunting Illustrated Magazine as part of our company is a great fit and expands on what we do best here at Christensen Arms,” company president John Mogle relates.

Hunting Illustrated launched in 2001 and brought a unique format of editorial content combined with featured stories on the biggest bucks and bulls taken throughout the west. That format, along with its high standard of design and layout will continue with the magazine as it goes forward with its loyal followers and readers.

“We are excited about the future and the great combination we have with our TV show and now Hunting Illustrated to bring great hunting experiences and stories to our customers,” Mogle continues. “Hunting Illustrated will carry forward its high level of content that you will not be able to find anywhere else from the contributing writers and editors to the everyday hunter who has a once-in-a-lifetime story to tell.”

Staying on with the magazine is original editor David King and art director Jeff Bishop. These two positions are key to maintaining the high quality of the magazine as it expands and grows in the future. The first issue under this new ownership will be released May 26, 2009 and will be available on newsstands through Curtis Circulation Company.

For more information about Christensen Arms products and services visit www.christensenarms.com. To request an updated media kit please contact John Mogle.

Contact:
Christensen Arms
John Mogle
johnm@christensenarms.com
HC-13, Box 300585
192 E. 100 N.
Fayette, UT 84630 USA
435-528-7999

###

The King’s 2009 Mule Deer Calendar will include information from the Mule Deer Foundation (MDF) for membership.

The King’s 2009 Bull Elk Calendar will include information from the Sportsman’s for Fish and Wildlife Foundation (SFW) for membership.

The King’s 2009 Whitetail Calendar will include information from the Dallas Safari Club about their membership and annual hunting expo.

The King’s 2009 Bucks & Bulls Calendar will include information from the Wild Sheep Foundation (WSF) for membership and hunting expo.

AUSTIN, Texas – The American Deer & Wildlife Alliance (ADWA), a membership-based non-profit trade association, is now “Hunting the West” with King’s Outdoor World.

King’s Outdoor World is home to the popular King’s ShadowCamo terrain-specific patterns, Hunting Illustrated Magazine and the award-winning King’s Bucks & Bulls Calendars.

“As a professional in the outdoors industry, it says something when I run across unique products for avid hunters,” says Annie Jones, ADWA director of operations. “Not only do they have a blog I check every day, they also have a great collection of images that will get any hunter excited about the upcoming hunting season. Their products reflect their enthusiasm and appreciation for the sport.”

Browse the products, read the articles, enjoy the on-line virtual magazine, see photos of the latest big game animals and stay informed reading the King’s Blog at www.kingsoutdoorworld.com.

ADWA exists to grow your business on the corporate side, and to promote membership and events on the association side. With our 88,508 industry professionals and your membership, we can ensure the promotion and continued growth of the outdoors industry nationwide. By harnessing the power of TV and print, we draw unique visitors to our site to learn more about your products, your company or your organization.

####

Headquartered in Georgetown, Texas, the American Deer & Wildlife Alliance is a non-profit organization dedicated to the growth of the deer and wildlife industry, and to help educate consumers and the youth on the conservation issues which affect deer and wildlife as well as the industry. For more information on the American Deer & Wildlife Alliance, call 877.528.7100 or visit www.deerwildlifealliance.org.

Howa Rifles dipped in King’s Desert Shadow becomes official rifle for Mule Deer Foundation (MDF)
(available for the 2009 banquet season)

The MDF is proud to announce their partnership with Howa and King’s Outdoor World to come up with this exciting new line of Howa rifles dipped in Desert Shadow camo.

NikkoStirling Scopes are now available in Desert Shadow and Snow Shadow camo patterns. This scope will be offered and available with the Howa rifles mentioned above.

Escort (automatic) line of shotguns will be available in Field Shadow and Woodland Shadow patterns.

Look for much more in the future from King’s and Legacy Sports!